According to the U.S. Census Bureau, one in five children in America cannot count on getting enough to eat each day. Bruegger’s Bagels will be trying to help end this problem by kicking off a new Share Our Strength’s No Kid Hungry® campaign — joining thousands of restaurants in a fight to end childhood hunger by 2015.
The campaign will consist of:
• On Facebook, people can simply “Like” Bruegger’s and the bagel leader will donate $1 to Dine Out for No Kid Hungry.
• In the bakeries, guests can purchase coupon books for $3, with 100 percent of the proceeds going to the cause. Each $3 purchase helps provide a child with up to 30 nutritious meals, and guests can use the coupons, worth more than $20 in approximate value, including free bagels, soups or sandwiches (some with purchase) for the next few months.
You can help get the word out by following Bruegger’s on Twitter. Share a tweet when you buy your book! You could say something as simple as “@pennypinchinmom @brueggers I just helped feed 30 children by buying a coupon book #nokidhungy”!
Bruegger’s hope is to quadruple its donation from $25,000 in 2011 to $100,000 in 2012, to help No Kid Hungry raise awareness, support school breakfast, summer and after-school meal programs, and educate kids and their families on how to cook healthy, inexpensive meals. This offer runs through September 22, 2012.